Life
Alyssa — Student
Cross-legged on the lawn, hoodie, textbook, to-go coffee.
Oneofthemisyou.
Real lives. One honest app. Free stays Free — paid only for what runs your business.
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02 · The cast
Who are you most like?
Pick one. Walk through their day.
Read more
Life
Emma — Parent
Mustard blazer, toddler hand, laptop under arm.
Life
Akiko — Homemaker
Quiet kitchen, notebook, plum blossom on the sill.
Life
Lucas — Job seeker
Co-working cafe, printed resume, determined.
Life
Giuseppe — Retiree
Woodworking shed, silver hair, quiet hands.
Life
Marie — Caregiver
Burgundy sweater, tablet on lap, patient attention.
Life
Tunde — Junior professional
First corporate job. Ankara shirt, leather sleeve, AI as career leverage.
Small business
Carlos — Tienda owner
Neighborhood corner store, clipboard, warm welcome.
Small business
Maya — Freelance designer
Home studio, black-frame glasses, stylus always in hand.
Small business
Dave — Electrician
Ginger beard, tool belt, multimeter, no-nonsense.
Small business
Sofia — Cafe owner
Teal apron, terracotta bandana, pastries under pendant lights.
Small business
Omar — Agency owner
Crisp kandura, gahwa on the desk, composed.
04 · Covenant 01 / 06
Free stays
free.
Giuseppe pays nothing. 30 messages a day with our own model. Every free plugin. All 23 personas. No drift. Free stays Free.
04 · Covenant 02 / 06
No
ads.
When Alyssa is trying to finish a lit review, her focus isn't a slot we rent out. Not anywhere. Not ever. Not the “subtle” kind.
04 · Covenant 03 / 06
No shrinking
counters.
Marie won't see a countdown next to her cursor. If she hits the free daily cap, she'll see a soft “come back tomorrow” note. That's the whole penalty.
04 · Covenant 04 / 06
No surprise
paywalls.
If Akiko uses a feature today, it stays on Free tomorrow. We grow the Free tier. We do not shrink it.
04 · Covenant 05 / 06
Your data
stays here.
Emma's chats about her kids don't ship to an ad platform. We run our own model on our own server in Czechia. Not to advertisers. Not to data brokers. Not to AI training.
04 · Covenant 06 / 06
Pay for what you use.
Not per seat.
- Maya — Design ($8/mo)
- Carlos — Inventory ($3/mo)
- Dave — Bookings ($5/mo)
- Sofia — E-commerce ($10/mo)
- Omar — Team Tools ($8/mo)
Each paid for exactly what they use. No seats. No “per active user per month.” No tiers to outgrow.
05 · The math
How we make money.
Because the covenant only holds if the business does.
0
Lives in the cast
0
Agent personas
$0
For life users
Life — Free stays Free
- Alyssa pays $0.
- Emma pays $0.
- Akiko pays $0.
- Lucas pays $0.
- Giuseppe pays $0.
- Marie pays $0.
- Tunde pays $0.
Small business — paid plugins
- Maya pays $0/mo for Design.
- Carlos pays $0/mo for Inventory.
- Dave pays $0/mo for Bookings.
- Sofia pays $0/mo for E-commerce.
- Omar pays $0/mo for Team Tools.
All twelve get the same 23 personas.
All twelve get the same covenant.
All twelve get our own model.
That's it. No enterprise-only features. No data sale. Bring Your Own Key support means compute margin goes to zero. That's fine — the covenant doesn't depend on compute margin.
06 · Talk to them
Say hi to someone's PA.
Pick a character above and their PA will introduce themselves here.
↑ Back to the castA note from Vikram
For the twelve people you met — composites of friends, clients, family. A grandfather like Giuseppe. A student like Alyssa. A shop owner like Carlos.
None of them needed another $30-a-month AI subscription. They needed one that just… helps.
Twelve lives, one app, free for the things most people need.
— V