Austrade Digital Export Advice: Who Qualifies and What You Get

This program provides specialized guidance and information to help software exporters understand how to successfully sell their digital products in international markets.

👤Who it's for

This scheme is designed specifically for software exporters looking to expand their reach beyond local borders. It is aimed at businesses that produce digital software goods and are looking to navigate the complexities of selling those products to customers in other countries.

🎁What you get

The primary benefit of this scheme is access to market intelligence. This involves receiving data and specific insights regarding the international landscape for digital products. This intelligence is intended to help you understand how to position and sell your software in different global regions, providing you with the information needed to make informed business decisions when moving into new territories.

💰What it costs you

There is no specified monetary fee mentioned for this service. However, the real cost to your business is the time required to engage with the program. You will need to dedicate time to consult with trade advisors, participate in discussions, and process the information provided to integrate it into your business strategy.

⚠️The catch to know

The most important thing to keep in mind is the scope of the intelligence provided. The advice is primarily focused on established markets. This means that if you are a developer working on highly niche indie games or very specialized small-scale projects, you may find that the information provided is less applicable to your specific corner of the market.

📝How to apply

1. Confirm that your business qualifies as a software exporter.
2. Identify the specific international markets you are interested in targeting.
3. Prepare your business details and specific questions regarding digital product sales.
4. Contact the issuing agency to schedule a consultation with a trade advisor.