Trademark Registration: Who Qualifies and What You Get
Protect your unique brand name or logo with federal legal protection through trademark registration.
Trademark registration is a formal process that allows business owners to secure federal legal protection for their unique brand identity, such as a specific name or logo.
Who it's for
This scheme is intended for business owners who have developed a unique brand name or logo that they wish to protect from unauthorized use. If you have a specific brand identity that represents your business, you may qualify to seek these protections.
What you get
By successfully registering, you receive federal legal protection for your brand identity. This protection helps safeguard the specific names or logos you use to distinguish your products or services from those of other businesses.
What it costs you
Registering a trademark involves both a financial cost and a time commitment. You will need to pay a fee that typically ranges from $250 to $350 per class. Additionally, you should be prepared for a lengthy application process, as the review and approval stages can take a significant amount of time to complete.
The catch to know
The most important thing to understand is that a trademark is not the same as a business registration, such as an LLC. Registering your business entity through state channels does not provide you with the same federal protections that a trademark offers for your brand identity.
How to apply
- Identify the specific brand name or logo you wish to protect.
- Determine which classes of goods or services your brand applies to.
- Prepare your application materials for the official review.
- Submit your application through the official government portal.